Businesses or organizations, whether they be public, private, social, or government typically are of the "Command and Control" leadership model. The new "Relational Leadership" model moves leaders to a different style of motivating people and driving revenue. Relational Leadership does not replace good, solid business savvy; it actually places strong business skills (management skills) in an atmosphere where they can be optimized. In easy to understand language, the book provides a clear picture of the power of Relational Leadership. Through examples, anecdotes, and stories the book examines the simplicity its core principles and provides a framework for introducing and growing a culture that supports this leadership style within an organization. This framework focuses on people and the activities and actions that motivate them to do their best work regularly.